Simply put, we are in the sales promotion business.

Unlike advertising and public relations, sales promotion activity is designed to ignite action and boost sales now. Tell us your goals, strategies, target audience and we’ll work with you and your team to implement and execute the program details to deliver the turnkey solution you need. When you need it.

Our experience is in consumer promotions, trade promotions, sales force programs, and recognition programs to promote excellence with business partners, users groups, the sales force, and employees.

Common
Promotional
Objectives:

• Build brand awareness, recognition and loyalty
• Increase sales
• Regain former customers
• Reward loyal customers
• Generate trial
• Launch a new product or service
• Encourage customers to buy more or buy at off peak times
• Develop a customer database
• Push product or services through the supply chain
• Build stronger trade relationships and goodwill
• Drive traffic to trade shows and other events
• Support PR programs
• Enhance HR, diversity and recruitment
• Generate leads and encourage referrals

Some of the Tools Used to Meet Them:

• Trade shows, meetings and events
• Premiums and promotional products
• Sales contests and incentives
• Recognition programs for excellence
• Apparel, ad specialties or gifts
• Customer coupons
• Point of sale displays
• Signage including banners
• Dealer loaders
• Sampling
• Loyalty cards
• Rebates
• Packaging
• Price deals and promo allowances